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Industry City Interactive site 

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I joined the Mill to create a new interactive platform for IBM. They needed a tool to help show how IBM can help improve aspects of specific industries within their impressive breath of expertise. 
 

INDIGO AWARDS

Gold in Website Design 2021

Gold in Animation & Illustration for Websites 2021

Gold in Digital Ads and Campaigns 2021

Silver in UX, Interface & Navigation 2021

Silver in Mobile App 2021

Silver in Interactive Design 2021

SHORTY AWARDS

Silver Distinction in UX/UI

Finalist in business to businessdata visualizationlocalization

Anthony Ferrera: Art Director, Design

Will Adams: CD 
Studio: THE MILL 

Producer: Mandy Agderian
Conrad McLeod 

Steve Kutney

UX: Anastasia Kuznetsova

IBM Design Lead: Sebastian Huynh

IBM Editor in Chief: John Kultgen

IBM Editor in Chief: Marshall Wright

IBM Content Director: Erik Nelson


 

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Working with Will Adams as CD and a great team of artists this project continued to expand. Eventually we designed a new site to house them all and renamed it INDUSTRY CITY. 

 
We created an interactive experience that holistically displays IBM’s breadth and depth of industry expertise and innovative technology in scenes that are familiar to the audience. The points of interest host inspiring and humanizing stories of problem solving, success through re-invention and working smarter, while also linking to our must win solutions.
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Try Industry City below